Happy business man holding a modern laptop computer with his team in background

Who is responsible for your digital marketing?

As more and more companies become convinced of the benefits of digital marketing, we are seeing a shift in the priorities of businesses. Budgets are being reallocated, staff being retrained and new skills being outsourced.   Given this change in focus by businesses, the question must be asked as to where the role of digital […]




Email or Direct Mail: Which is junk mail?

Email or Direct Mail: Which is junk mail?

At a recent training course I was running, I scheduled the start time for 9.30am.  This was to give delegates time to answer their work emails between 9.00am and 9.30am.  This was in response to feedback that I had received on a previous course.  The drawback of being out of the office for a day is […]




Larry Hagman as JR Ewing in Dallas, who shot JR?

Who shot JR?

Some of you may remember when the American TV series “Dallas” caused an international media frenzy in 1980 when their main character, JR Ewing, was shot.  The person responsible was kept a secret from all actors and even producers, with every cast member being filmed doing the dirty deed.   The media frenzy that followed […]




Why I didn’t go to University – and I don’t regret it!

Why I didn’t go to University – and I don’t regret it!

In Year 13, the words you hear most often are probably “So, what’re you doing after you leave school?”. And after countless assemblies about how important UCAS applications are, and going to university is, there’s so much pressure to answer with “I’m going to go to (blank) University and study (blank).”. Often people forget that […]




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