E-Commerce Specialist

This course teaches you how to conduct business online and manage the technical issues associated with constructing an e-commerce Web site. You will learn about the similarities and differences between traditional and electronic commerce, and you will explore e-commerce technologies at various levels of sophistication.

This course will undertake learning in the following areas…

• Electronic Commerce Foundations
• Law and the Internet
• Web Marketing Goals
• Online Product Promotion
• Site Usability
• Customer Relationship Management (CRM) and E-Services
• Business-to-Business Frameworks
• E-Commerce Site Creation Packages – Outsourcing
• E-Commerce Site Creation Software
• Site Development Software Implementation