Creating content for a wide range of media, including digital, social media, broadcast and print. 

• Level 3 Qualification
• Reference: ST0105
• Maximum funding: £12,000
• Typical duration: 12-18 months

Apprentices are assigned a mentor, who deliver tailored training sessions one-to-one to reflect their specific job role. A Junior Content Producer provides evidence to their mentor of content that they have created both as part of their job and off-the-job. 

Content can include: 

• Websites
• Blogs
• Social Media Posts
• Various forms of copy
• Images
• Videos
• Animations
• Podcasts
• Flyers
• Other Marketing Materials

Apprentices will be taught about content planning, development, and evaluation. They will also be taught about targeting specific audience, planning marketing campaigns, and utilising SEO. The knowledge taught should see apprentices leave their course with a significant understanding of content production across media, marketing, branding, and display a good awareness of their industry.

The cost for this programme for the employer is up to £12,000. Apprentices are expected to be paid as a member of staff where they work at least the apprenticeship minimum wage. 

Up to the full amount can be funded through government sources. In most cases, non-levy companies typically pay 5% of the total cost. Levy companies pay using PAYE levy pot.

For information on funding and understanding whether you are a levy-paying business or not, take a look at our funding guide.