Public Relations Assistant

Happy business man holding a modern laptop computer with his team in background

Public Relations and Communications Assistant

Level 4 Apprenticeship

 Public Relations (PR) and Communications concerns the building, protecting and maintaining of positive reputation for brands, organisations and individuals.

Typically, PR & Communications Assistants either work in agencies or in-house for employers. They communicate with different people: the media, the public, internal colleagues or any number of different audiences to get their client’s or organisation’s message across and influence opinions and behaviour in the most effective way.

The occupation requires using one’s own initiative while supporting those leading on campaigns and so involves working closely with colleagues in a team environment. 

The typical duration of this apprenticeship is 12-18 months, once successfully completing the apprenticeship you will be eligible to apply for membership of the Public Relations & Communications Association (PRCA).

Typical job roles include: Junior Account Executive, Junior Consultant, Junior Press Officer, Junior Publicist, Public Affairs Assistant, Campaign Assistant, PR Assistant & Communications Assistant.